Packaging Redevelopment
A Case Study

How AVA packaging solutions redeveloped Hotel Chocolat's Easter Egg Range for 2007.

Hotel Chocolat - Packaging Redevelopment

AVA packaging solutions redesigned and redeveloped Hotel Chocolat's Easter Egg packaging, enhancing visual impact and reducing the incidence of products damaged in transit via the mail order route to market.


We redesigned the packaging both to give a sense of dramatic theatre and to protect the chocolate eggs.  We developed and thoroughly tested the packaging and created special postage packaging to further protect the eggs with crumple zones.

We selected the packaging suppliers and managed the whole delivery from concept to packing within 10 weeks, meeting the launch deadline on time.